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Digital Product Passport creation and implementation
Trust built on 100+ global partnerships
Customize dynamic, engaging product experiences
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Centralize all product DATA
Activate DPPs for your entire product line
What our clients say
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One Passport, Endless Possibilities:
Tailor Content to Every Need
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Frequently asked questions
What is a Digital Product Passport?
A Digital Product Passport (DPP) is essentially a digital record that contains key information about a product throughout its lifecycle. The purpose of a digital product passport is to enhance transparency, traceability, and sustainability in product management.
This information can include details on:
- Raw material sourcing
- Manufacturing processes
- Sustainability factors
- Recycling potential
- Legal compliance
DPPs also provide a platform for sharing brand and customer focused experiences such as how-to guides, care tips, product demos, exclusive content, and more.
How does traceability work with a digital product passport?
Each product will have a unique identifier, like a scannable code (QR code, RFID tag) or a serial number. This acts like the digital fingerprint of the product.
Throughout the product's lifecycle, relevant information is linked to this unique identifier.
The DPP data is securely stored in a central repository or distributed ledger. This ensures data integrity and prevents tampering.
This ensures that information about the product and its journey is readily available to manufacturers, distributors, retailers, customers, and other stakeholders.
What is a GS1 Digital Link?
A GS1 Digital Link is essentially a way to turn a barcode into a link to the internet.
It is a way to bridge the gap between the physical world of products and the digital world of information.
- For Consumers: By scanning a GS1 Digital Link barcode with their smartphone, consumers can access a variety of information about the product, such as detailed descriptions, instructional videos, or recall notices
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- For Brands: GS1 Digital Links can improve efficiency and traceability throughout the supply chain by providing easy access to accurate product data.
Why is GS1 Digital Link important for brands?
GS1 is a global organization that develops standards for supply chains. GS1 standards ensure seamless communication and data sharing between various systems and players in the ecosystem.
This is important to prevent vendor lock-in and improve efficiency. Read more about GS1 Digital Links here.
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